Google Checkout
I was suitably impressed by the recent
offering with Google checkout , that i had to offer it on our ad9
store , and Google are offering not only their well trusted
name but no transaction fees to pay until 2008 , then a very special
deal for their advertisers - see below .
The trend for easier and safer ecommerce for small
businesses and startups has jumped forward several steps with Google's
checkout facility , now it is becoming even easier for even novices
to set up an effective internet website .
What is it - for newbies ? Google
Checkout is a way to accept credit and debit cards all over the
world , like Paypal and Worldpay etc , they process the card securely
for you , all you need is a website with buy now buttons and you
can join the 1000s of webshop owners selling without a bank merchant
account.
Chief Benefits
Free processing for a year , then very low trasaction fee rates
and exemptions for it's Adwords advertisers !
For each £1 a shop merchant pays Google for advertising on
Adwords , they will receive £10 worth of sales exemption on
their checkout . Also merchants will get a special attention grabbing
Google Badge displayed under their advert to let the potential customer
know the shop is offering Google for fast and secure purchases .
How to Add It To Your Web Shop
Adwords offer development help with free APIs if you want to develop
your own shopping cart solution , or for the quickest route there
are more and more third party carts offering GC checkout .
All our eshops use RomanCart
, which allows the GC .
How It Works
The Google Cart is a seperate shoping cart hosted on the Google
secure servers , when a shopper buys from your cart they will see
a Google shopping trolley graphic , which they can click to visit
and pay at Google . Google then processes the order , and includes
fraud checking on the cardholder . Google then pays the merchant
.
Where To Go
Visit the Google
Checkout sign up and information pages .
Will We Be Using Them?
For Sure! Having advertised on Adwords for over 3 years on our
network of sites we see the benefit of combining these technologies
. It is an olive branch , Google never ceases to impress!
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